6 research outputs found

    Analysis of Call Data Record (CDR) using Hadoop Cluster

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    The management of big data is the most important issue for this decade since the real world applications are generating very large scale of data in petabytes and zetabytes scale. Most popular solution of big data management is a system based on Hadoop Distributed File System. However, implementing enterprise level solution is a challenge because of the production of such huge data. In this project, we employ Hadoop cluster to the telecommunication data since it produces a huge amount of log data regarding to customer calls as well as network equipment. To emphasize more realistic solution we ponder on call data details for our Big Data application. In this project, we have acquired real-time Call Data Record (CDR) data for our implementation from telco operator named Banglalink who is operating 30 million users in Bangladesh. To narrow down the scope, CDR data analytics using Hadoop cluster can result top callers to promote customer experience. This implement can also help Banglalink to implement similar application for backup data warehouse using Hadoop cluster for CDR analytics

    Consumer Attitude Towards the Cell Phone: A study on Young Generations of Chittagong Metropolitan City, Bangladesh

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    Due to increased competition, locally as well as internationally, organizations need a distinguishing element that will keep consumers identifying and buying their product. This study employs to analyze the relationship between demographic variables on the brand preference and is identifying the attributes that affect the choice behavior of mobile hand set as well as why the young consumers give special emphasis to some particular factors in Chittagong metropolitan city. From the study we see that though both male and female respondents now using Nokia (57.92%) hand set but about 50.61% of male & 59.85% of female respondent choices Samsung mobile set as their most favorite brand to next purchase because of android operating system. We also see that both newspaper (39.82%) and television (36.18%) has a great influence over the respondents to choose the above mentioned mobile hand set as their favorite brand. About 67.16 % of respondents are willing to spend money more than Tk. 10,000 to get the test of latest features provided by the various mobile set companies. JEL Classification Code:  E3

    Consumer Attitude Towards the Cell Phone: A study on Young Generations of Chittagong Metropolitan City, Bangladesh

    Get PDF
    Due to increased competition, locally as well as internationally, organizations need a distinguishing element that will keep consumers identifying and buying their product. This study employs to analyze the relationship between demographic variables on the brand preference and is identifying the attributes that affect the choice behavior of mobile hand set as well as why the young consumers give special emphasis to some particular factors in Chittagong metropolitan city. From the study we see that though both male and female respondents now using Nokia (57.92%) hand set but about 50.61% of male & 59.85% of female respondent choices Samsung mobile set as their most favorite brand to next purchase because of android operating system. We also see that both newspaper (39.82%) and television (36.18%) has a great influence over the respondents to choose the above mentioned mobile hand set as their favorite brand. About 67.16 % of respondents are willing to spend money more than Tk. 10,000 to get the test of latest features provided by the various mobile set companies
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